Mafi ƙarancin adadin oda (MOQ) shine shingen da ya fi yawa ga masu siyan B2B da ke shiga kasuwar tufafi mai zafi— kuma mafi yawan fahimta. Wasu masu siye suna ɗauka cewa MOQ adadi ne mai ƙayyadadden lokaci, wanda ba za a iya yin sulhu a kansa ba. Wasu kuma suna karɓar mafi ƙarancin farashi ba tare da fahimtar abin da ke motsa su ba, sannan su ga sun saka hannun jari fiye da kima a cikin kaya da ba za su iya motsawa ba. Wannan jagorar ta bayyana ainihin abubuwan da ke bayan manufofin MOQ, yadda MOQ ya bambanta a cikin samfuran masana'antu da nau'ikan samfura, da dabarun aiki ga masu siye waɗanda ke buƙatar fara ƙanana da girma akan lokaci.

1Menene MOQ kuma me yasa yake da mahimmanci ga Tufafi Masu Zafi?

MOQ — Mafi ƙarancin Oda Adadi — shine mafi ƙarancin adadin raka'o'in da masana'anta za su karɓa don odar samarwa. Ba shinge ba ne na bazata; yana nuna tattalin arzikin samarwa na gaske. Kowace gudanar da samarwa tana haifar da farashi mai ƙayyadadden farashi wanda yake iri ɗaya ko kuna samar da raka'a 50 ko 5,000: saitin tsari, shirya teburin yankewa, daidaita injina, shirye-shiryen shimfidar panel na dumama, takaddun QC, da ƙirar marufi. Mai ƙera yana buƙatar isasshen adadin raka'a don yaɗa waɗannan farashi mai ƙayyadadden farashi a kan farashin kowane raka'a.

Ga tufafi masu zafi, MOQ yana da mahimmanci musamman saboda samfurin ya haɗa kera tufafi da haɗakar na'urorin lantarki - ya ninka wahalar samarwa yadda ya kamata. Jaket ɗin da ba a dumama ba na yau da kullun na iya samun MOQ na raka'a 100-200. Jaket ɗin iri ɗaya tare da abubuwan dumama da aka haɗa yana buƙatar MOQ na raka'a 200-500 saboda an samo kayan lantarki daban-daban (fakitin batir, allunan dumama, masu sarrafawa) waɗanda ke da nasu MOQs, kuma suna buƙatar ƙarin matakan samarwa (tsarin wayoyi, gwajin aiki, shigar da baturi) waɗanda ke ƙara lokacin saitawa da farashi.

50
Mafi ƙarancin MOQ don ƙirar hannun jari na ODM tare da alamar tambari
300-500
Matsakaicin MOQ don ƙirar jaket mai zafi na musamman na OEM
Kashi 25-40%
Rage farashi daga MOQ 50 zuwa MOQ 500+ saboda ƙayyadadden ƙimar farashi
Babban fahimta:MOQ ba lamba ɗaya ce da ta dace da kowa ba. Ya bambanta dangane da nau'in samfura, zurfin keɓancewa, tsarin masana'antu, da tsarin samarwa na masana'anta. Fahimtar waɗannan masu canji - da yin shawarwari a kusa da su - ita ce hanya mafi inganci don sarrafa jarin ku na farko yayin da kuke ginawa zuwa ga yawan riba.

2Abubuwa 5 da ke Haifar da Matakan MOQ na Jaket Mai Zafi

Fahimtar abin da ke motsa MOQ yana ba ku damar yin shawarwari cikin hikima - saboda za ku iya mayar da hankali kan takamaiman abubuwan farashi waɗanda ke ƙara mafi ƙarancin farashi, maimakon ɗaukar MOQ a matsayin lamba mara tsari, mai tsayayye. Manyan abubuwa guda biyar suna ƙayyade MOQ don ƙera jaket masu zafi:

Abubuwa 5 da ke Haifar da Matakan MOQ na Jaket Mai Zafi Matsakaicin kudin shiga (MOQ) Mafi ƙarancin Oda Adadi 1. Samar da Yadi Masu samar da masana'anta suna da MOQ ɗinsu: 500+ mita ga kowace launi/nauyi 2. Lantarki Fakitin batir, bangarori, masu kula da kowannensu yana da MOQ na mai kaya: 200-500 3. Tsarin & Saiti Yankewa, tsarin dinki, Tsarin tsarin dumama An ƙayyade farashi ba tare da la'akari da vol ba 4. Keɓancewa Ƙarin fasaloli na musamman = ƙarin lokacin saitawa = ana buƙatar ƙarin MOQ 5. Fifikon Ramin Samarwa Masana'antar tana ware ƙarfin aiki ta hanyar girma

Ma'ana ta 1: Mafi ƙarancin samar da yadi

Masu samar da masaku suna sanya nasu MOQ ga masana'anta - yawanci mita 500-1,000 a kowace launi da haɗin nauyi. Idan takamaiman jaket ɗinku mai zafi yana buƙatar launi ko nauyi na musamman na masaku wanda masana'anta bai riga ya tara ba, masana'anta dole ne su yi odar cikakken MOQ na mai samar da masaku, wanda ke haifar da yadi mai yawa wanda ke buƙatar a sha shi da girman odar ku ko a adana shi don amfani a nan gaba. Wannan shine dalilin da ya sa odar launuka na musamman galibi suna da MOQ mafi girma: masana'anta suna buƙatar isasshen girman naúrar don amfani da mafi yawan masaku daga mafi ƙarancin na'urar mai samar da kayayyaki.

Ma'ana ta 2: Samar da kayan lantarki

Kayan lantarki na jaket masu zafi - fakitin batir, bangarorin dumama, masu sarrafawa, da wayoyi - ana samun su ne daga ƙwararrun masu samar da kayan lantarki waɗanda ke da buƙatun MOQ nasu. Mai samar da fakitin batir 7.4V/5000mAh na iya buƙatar mafi ƙarancin oda na raka'a 200-500 a kowane takamaiman tsari. Masu samar da fakitin dumama fiber na carbon na iya buƙatar raka'a 200+ a kowane tsarin panel. Waɗannan MOQs na matakin kayan suna ƙirƙirar bene a ƙarƙashin wanda masana'anta ba zai iya rage MOQ na tufafi ba tare da ƙirƙirar ƙarin kayan haɗin ba. Fahimtar wannan sarkar tana taimaka muku yin shawarwari: idan ƙayyadaddun kayan aikinku ya yi amfani da abubuwan da masana'anta suka riga suka tanadar wa wasu abokan ciniki, ƙuntatawar MOQ na kayan aikin ya yi ƙasa.

Ma'ana ta 3: Tsarin tsari da tsarin samarwa

Kowace sabuwar na'ura tana buƙatar saita tsari, shirye-shiryen teburin yankewa, daidaita layin dinki, ƙirar tsarin allon dumama, da shirya takaddun QC. Waɗannan su ne ƙayyadadden farashi waɗanda suke iri ɗaya ga raka'a 50 ko raka'a 5,000. Mai ƙera yana buƙatar isasshen riba a kowace raka'a don dawo da waɗannan kuɗaɗen saitawa - kuma a ƙaramin adadin, ɓangaren farashin saita kowace raka'a na iya zama mai yawa. Tsarin samarwa wanda ya kashe $500 a cikin ƙayyadadden farashi yana ƙara $10 a kowace raka'a a MOQ 50, amma $1 kawai a kowace raka'a a MOQ 500. Wannan shine babban abin da ke haifar da tattalin arziki a bayan dangantakar farashin MOQ.

Ma'ana ta 4: Zurfin keɓancewa

Da zarar ka ƙara yin gyare-gyare, to ana buƙatar ƙarin aikin saitawa — kuma mafi girman MOQ. Tsarin jaket ɗin da aka yi wa ado da tambarinka (gyara Mataki na 1) yana amfani da tsari da ke akwai, kayan yadi da ke akwai, da tsarin dumama da ke akwai — don haka farashin saitawa yana da ƙanƙanta kuma MOQ na iya zama ƙasa da raka'a 50. Jaket ɗin da aka yi wa ado da aka keɓance tare da sabon tsari, ƙayyadaddun masana'anta na musamman, yankunan dumama da aka gyara, da shirye-shiryen mai sarrafawa na musamman (gyara Mataki na 4) yana buƙatar aikin saitawa mai yawa, wanda masana'anta ke buƙatar ƙarin girma don rage girman.

Dalili na 5: Fifikon filin samarwa

Masana'antun suna ware ƙarfin samarwa a cikin odar abokan ciniki da yawa. Odar raka'a 50 tana ɗauke da wurin samarwa wanda za a iya amfani da shi don odar raka'a 2,000 daga abokin ciniki da aka kafa. Wannan ba rashin adalci ba ne - rabon albarkatu ne. Duk da haka, yana nufin cewa masana'antun na iya son bayar da ƙarancin MOQ a lokacin amfani da masana'anta kaɗan (yawanci Q2 da Q3, kafin lokacin samar da lokacin hunturu), kuma yana iya buƙatar ƙarin MOQ a lokacin lokacin samarwa mafi girma (Q4). Lokacin da odar ku ta farko ta kasance a lokacin ƙarancin amfani zai iya zama dabarun tattaunawa mai tasiri na MOQ.

3MOQ ta Nau'in Samfura da Tsarin Masana'antu

MOQ ba iri ɗaya ba ne a duk samfuran tufafi masu zafi ko samfuran masana'antu. Teburin da ke ƙasa yana nuna nau'ikan MOQ na yau da kullun dangane da nau'in samfura da matakin keɓancewa - waɗannan nau'ikan samfuran ne na masana'antu, kuma masana'antun daban-daban na iya bayar da sassauci ko ƙarancin sassauci dangane da takamaiman tsarin samarwarsu.

Nau'in Samfuri Tsarin Hannun Jari na ODM (Tambari Kawai) An Gyara ODM (Launi / Siffofi) Tsarin Musamman na OEM Cikakken Tsarin Musamman na OEM
Rigar da aka Zafi 50-100 100-200 200-300 300-500
Jaket mai zafi 50-100 100-200 200-300 300-500
Hood mai zafi 50-100 100-150 150-250 250-400
Wando Mai Zafi 100-150 150-250 250-400 400-600
Jaket ɗin Aiki Mai Zafi 100-200 200-300 300-500 500-800
Jaket mai zafi na FR-Rated 200-300 300-500 500-800 800-1000

Me yasa riguna masu zafi suna da ƙarancin MOQ fiye da jaket ɗin aiki mai zafi?

Riguna masu zafi suna da ƙarancin MOQ saboda sun fi sauƙi a ƙera su: ƙananan bangarori, ƙananan dinki, ƙarancin yadudduka na yadi, da ƙarancin yankunan dumama. Riguna masu zafi suna amfani da yankunan dumama 2-3 idan aka kwatanta da yankuna 3-5 don cikakken jaket mai zafi, wanda ke rage yawan sassan da kuma sarkakiyar samarwa. Riguna kuma sanannen kayan ODM ne - masana'antun suna da tarin kayan sakawa masu zafi saboda buƙata ta fi girma, wanda ke nufin an riga an biya mafi ƙarancin kayan sakawa ta hanyar samarwa da ake ci gaba da yi.Bincika zaɓuɓɓukan riguna masu zafi na PASSION OUTERWEAR.

Me yasa jaket masu zafi na FR-rated suna da mafi girman MOQ

Jaket masu zafi masu jure wa harshen wuta (FR) suna buƙatar kayan aiki na musamman — masana'anta masu ƙimar FR, abubuwan dumama masu ƙimar FR, da kuma wuraren adana batirin FR — waɗanda aka samo daga masu samar da kayayyaki masu iyaka, na musamman waɗanda ke da MOQs masu matakin kayan aiki mafi girma. Tsarin takardar shaidar FR kuma yana ƙara farashin gwaji a kowane rukuni. Waɗannan abubuwan suna haɗuwa don ƙirƙirar mafi girman buƙatar MOQ a cikin nau'in tufafi masu zafi. Idan aikace-aikacenku bai buƙatar takardar shaidar FR sosai ba (yawancin tufafin aiki na waje ba sa buƙatar), zaɓar takamaiman jaket ɗin aiki mai zafi na yau da kullun yana rage farashin MOQ ɗinku da kowane naúra.

PASSION OUTERWEAR tana ba da sassauci mafi girma na MOQ a fannin kera tufafi masu zafi - farawa daga raka'a 50 don ƙirar hannun jari na ODM tare da alamar tambari, da kuma haɓaka zuwa raka'a 500+ don shirye-shiryen OEM na musamman. Ga masu siyan B2B waɗanda ke buƙatar gwada kasuwa kafin su yi alƙawarin yin manyan kayayyaki, wurin shigarmu mai ƙarancin MOQ yana sa tufafin da aka dumama su sami damar shiga ba tare da saka hannun jari fiye da kima a cikin kaya ba.Bincika shirye-shiryen OEM/ODM ɗinmu tare da MOQ mai sassauƙa.

4Yadda Ake Tattaunawa Kan Sharuɗɗan MOQ Masu Sauƙi

Ana iya yin shawarwari kan MOQ — amma sai lokacin da ka fahimci abubuwan da ke haifar da farashi kuma ka yi shawarwari kan takamaiman abubuwan da ke ƙara mafi ƙarancin farashi. Buƙatun gama gari ("Za ku iya rage MOQ ɗinku?") ba su da tasiri fiye da shawarwari da aka yi niyya ("Ina so in yi amfani da launin masana'anta da kuka riga kuka tara da tsarin dumama daga layin samfurin ku na yanzu — za mu iya rage MOQ zuwa raka'a 100 don wannan ƙayyadaddun bayanai?").

Dabara ta 1: Yi amfani da ƙayyadaddun bayanai da ake da su don rage farashin saitawa

Mafi kyawun dabarun rage MOQ shine daidaita takamaiman samfurin ku da abin da masana'anta suka riga suka samar. Idan kun zaɓi launin yadi daga samfurin da masana'anta ke samarwa, yi amfani da tsarin allon dumama daga layin samfurin da suke da shi, kuma kuna buƙatar alamar tambari kawai (gyara Mataki na 1), farashin saitin masana'anta yana da ƙarancin yawa - kuma suna iya ba da hujjar ƙarancin MOQ saboda farashin da aka ƙayyade a kowace naúrar yana da ƙasa. Wannan shine babban ƙa'idar da ke bayan masana'antar ODM: masana'anta suna saka hannun jari a cikin ƙira da saitawa sau ɗaya, sannan suna yaɗa wannan jarin ga abokan ciniki da yawa ta amfani da ƙayyadaddun tushe iri ɗaya.

Dabara ta 2: Haɗa MOQ ɗinku da odar wani mai siye

Idan girman ku ya ƙasa da MOQ ɗin da masana'anta suka fi so, ku tambaya ko suna da wani abokin ciniki da ke yin odar irin wannan ƙayyadaddun bayanai a cikin lokacin samarwa iri ɗaya. Wasu masana'antun za su haɗa ƙananan oda guda biyu a kan lokaci ɗaya na samarwa - raba farashin saita tsakanin masu siye da rage mafi ƙarancin kowane. Wannan ya fi yiwuwa ga ƙirar hannun jari na ODM inda masu siye da yawa za su iya amfani da samfurin tushe iri ɗaya tare da alamar kasuwanci daban-daban.

Dabara ta 3: Karɓi farashi mai girma ga kowace naúrar don ƙarancin girma

Alaƙar da ke tsakanin MOQ da farashin kowace naúra ita ce tsarin tattaunawa mafi sauƙi. Idan kuna buƙatar raka'a 50 amma daidaitaccen MOQ na masana'anta shine 200, ku ba da shawarar biyan farashin kowace naúra wanda zai rama wa masana'anta don mafi girman rabon farashi mai ƙayyadadden lokaci-kowace naúra. Jimlar $5-10 na kowane naúra akan odar raka'a 50 yana ƙara $250-500 a jimilla - wanda zai iya biyan kuɗin saitin masana'anta ba tare da buƙatar ku sayi raka'a 200 da ba ku buƙata ba tukuna. Yawancin masana'antun za su karɓi wannan ciniki saboda yana kiyaye ribar kowace naúra ko da a ƙaramin girma.

Dabara ta 4: Fara da odar gwaji, yi alƙawarin sake yin oda

Masana'antun da yawa za su karɓi ƙaramin MOQ na farko idan kun amince da jadawalin sake yin oda. Umarnin farko na raka'a 50-100 yana aiki azaman gwajin kasuwa - kuma idan samfurin ya sayar, kun yi alƙawarin yin odar raka'a 200-500 a kakar wasa mai zuwa. Wannan tsarin yana rage haɗarin masana'anta (sun san akwai adadin da za a samu a nan gaba), yana rage jarin farko na kaya (kuna gwada kafin a ƙididdige), kuma yana ƙirƙirar alaƙar samarwa da za a iya faɗi wanda zai amfani ɓangarorin biyu. PASSION OUTERWEAR yana goyon bayan wannan hanyar sosai tare da shirinmu na "Fara Ƙaramin, Scale Up" ga sabbin masu siyan B2B.

Dabara ta 5: Yi oda a lokacin da ake samar da kayayyaki ba tare da lokacin kololuwa ba

Masana'antun tufafi masu zafi suna fuskantar mafi girman buƙata daga watan Agusta zuwa Nuwamba (samar da kayayyaki kwata na huɗu don isar da kayayyaki a lokacin hunturu). A lokacin kwata na biyu da na uku (Fabrairu zuwa Yuli), amfani da masana'antu yawanci yana da ƙasa, kuma masana'antun suna son karɓar ƙananan oda don cike ƙarfin samarwa. Tsawaita lokacin odar ku ta farko a lokacin da ba a cika ba zai iya samar da ƙarancin MOQ da kuma lokutan isar da kayayyaki cikin sauri - fa'ida ninki biyu ga masu siye a karon farko.

Jerin shirye-shiryen tattaunawa na MOQ

  • Gano kayan da masana'anta ke amfani da su da kuma tsarin dumama da suke da shi
  • Kayyade matakin keɓancewa kafin yin shawarwari (tambaya kawai idan aka kwatanta da ƙira ta musamman)
  • Lissafa farashin da aka yi niyya ga kowane naúrar da kuma kewayon ƙimar da aka yarda da ita.
  • Shirya jadawalin alƙawarin sake yin oda idan kuna buƙatar ƙaramin MOQ na farko
  • Duba jadawalin samarwa na yanzu na masana'anta don lokacin da ba a cika aiki ba
  • Nemi tabbatarwa ta MOQ a rubuce tare da farashin kowane raka'a a kowane matakin girma

5Farawa Ƙarami: Dabaru Masu Ƙarancin Moq ga Masu Sayayya Na Farko

Ga masu siyan B2B da yawa - musamman masu rarrabawa waɗanda suka shiga rukunin tufafi masu zafi a karon farko, ko kuma manajojin siyan kaya na kasuwanci suna gwada kayan aiki masu zafi kafin a fara aiwatar da cikakken shirin - babban abin damuwa shine haɗarin kaya. Yin odar jaket masu zafi 500 kafin ku tabbatar da buƙata tare da abokan cinikin ku babban jari ne. Dabaru masu amfani da ke ƙasa suna ba ku damar shiga kasuwa da ƙarancin girma, tabbatar da buƙata, da haɓaka samarwa yayin da tallace-tallacenku ke ƙaruwa.

Hanyar "Fara Ƙarami, Ƙara Girma"

1
Umarnin Gwaji: Raka'a 50-100 (Zane na Hannun Jari na ODM)
Shiga kasuwa ta farko - ƙarancin haɗarin kaya

Yi odar raka'a 50-100 na jaket ɗin ODM mai zafi ko ƙirar riga tare da alamar tambarin ku. Wannan shine gwajin kasuwa: sanya samfurin tare da abokan hulɗa na rarrabawa guda 2-3, auna martanin abokin ciniki, kuma tattara ra'ayoyi kan girma, aikin dumama, da fifikon fasali. Jimlar jarin da aka zuba a wannan matakin ana iya sarrafa shi - farashin FOB na $3,000-6,000 tare da jigilar kaya - kuma yana ba da ainihin bayanan kasuwa maimakon zato.

2
Sake yin oda ta farko: Raka'a 200-300 (An gyara ODM)
Kashi na 2 — bisa ga sakamakon gwajin da aka yi

Dangane da ra'ayoyin ku game da odar gwaji, sanya sake yin odar raka'a 200-300. Kuna iya canza ƙayyadaddun bayanai bisa ga ra'ayoyin abokan ciniki - daidaita tsarin yankin dumama, ƙara ko cire aljihu, canza launi ko cikakkun bayanai game da gyara. Wannan shine gyaran ODM Level 2, kuma karuwar MOQ daga 50-100 zuwa 200-300 yana nuna matsakaicin farashin saita waɗannan gyare-gyare. Jimlar jarin ku yana ƙaruwa, amma ana samun kuɗin shiga daga tallace-tallace na odar gwaji.

3
Oda ta Sikeli: Raka'a 500+ (An Faɗaɗa OEM ko ODM)
Kashi na 3+ — ƙayyadadden buƙata, cikakken adadin samarwa

Tare da yanayi biyu na bayanai na tallace-tallace da kuma ra'ayoyin abokan ciniki, kun shirya don cikakken yawan samarwa. A wannan lokacin, zaku iya canzawa zuwa masana'antar OEM (tsarin musamman, takamaiman masana'anta, tsarin dumama na musamman) ko faɗaɗa kewayon samfuran ODM ɗinku a cikin nau'ikan tufafi masu zafi da yawa. MOQ yana da raka'a 500+ - amma a wannan lokacin, kun tabbatar da buƙata kuma kuna iya yin oda da kwarin gwiwa maimakon hasashe.

Madadin: Sayarwa kafin yin oda

Idan ka kafa dangantakar rarrabawa, wata dabara mai tasiri mai ƙarancin haɗari ita ce ka fara sayarwa kafin ka sanya odar samarwarka. Ka gabatar da takamaiman samfurin da samfurin ga abokan hulɗarka na rarrabawa, ka tattara alƙawarin siyayya (har ma da waɗanda ba na yau da kullun ba), sannan ka yi amfani da waɗannan alƙawarin don tabbatar da yawan odar samarwarka. Wannan hanyar tana canza haɗarin kaya daga rumbun ajiyarka zuwa buƙatar da aka tabbatar - kuma tana ba wa masana'anta kwarin gwiwa cewa yawan odar ka zai ƙaru. Domin sayarwa kafin sayarwa ta yi tasiri, kana buƙatar raka'o'in samfura (wanda yawancin masana'antun za su bayar a farashi mai rahusa) da kuma takamaiman ƙayyadaddun samfura don gabatarwa ga masu siyanka.

Madadin: Fara da riguna masu zafi maimakon jaket

Rigunan da aka yi wa zafi su ne mafi ƙarancin MOQ, mafi ƙarancin farashi a cikin rukunin tufafi masu zafi. Tsarinsu mai sauƙi (ƙarancin wuraren dumama, ƙarancin dinki, ƙarancin yadi) yana nufin ƙirar rigar ODM tana samuwa a MOQ 50 tare da farashin FOB na $25-40 a kowace raka'a - idan aka kwatanta da $45-65 ga jaket masu zafi a matakin keɓancewa iri ɗaya. Ga masu siye na farko da suka gwada kasuwa, farawa da riguna masu zafi yana ba da fa'idodi uku: ƙarancin MOQ, ƙarancin farashin kowane raka'a, da kuma sauƙin amfani na yanayi 3 (rigunan da ake sayarwa daga Satumba zuwa Afrilu, yayin da jaket galibi Nuwamba-Fabrairu ne). Da zarar tallace-tallacen rigar sun tabbatar da nau'in hanyar rarrabawar ku, zaku iya faɗaɗa zuwa jaket masu zafi tare da tabbatar da buƙata.Bincika zaɓuɓɓukan riguna masu zafi a PASSION OUTERWEAR.

6MOQ vs Farashi: Fahimtar Alaƙar Farashi-MOQ

Fahimtar alaƙar da ke tsakanin MOQ da farashin kowane raka'a yana taimaka muku yanke shawara mai kyau game da oda - saboda MOQ "daidaita" ba koyaushe shine mafi ƙanƙanta ba. A ƙaramin adadi, ƙimar farashin kowane raka'a na iya wuce tanadin da aka yi daga gujewa yawan kaya. A cikin adadi mai yawa, rage farashin kowane raka'a yana haifar da riba wanda ke rama babban alƙawarin kaya.

Matakan farashi-MOQ don jaket masu zafi

Matsayin MOQ Farashin FOB na yau da kullun (Jaket mai laushi mai zafi) Kayayyakin Farashi Mai Daidaitacce na Kowane Raka'a Jimlar Zuba Jari a Oda Kudin Sauka a kowace Raka'a
Raka'a 50 $55-65 $8-12 (babban farashi mai ƙayyadadden farashi ga kowace naúrar) $2,750-3,250 $70-85
Raka'a 100 $45-55 $4-6 $4,500-5,500 $58-72
Raka'a 200 $38-48 $2-3 $7,600-9,600 $50-63
Raka'a 500 $32-42 $1 $16,000-21,000 $42-55
Raka'a 1000+ $28-38 $0.50 (mafi ƙaranci) $28,000-38,000 $36-49

Nemo mafi kyawun MOQ ɗinku

Mafi kyawun MOQ shine adadin da farashin kowane raka'a ya bayar yana samar da isasshen riba ga tashar rarrabawar ku, yayin da jimlar jarin ku ya kasance cikin ƙarfin jarin aiki da hasashen tallace-tallace na yanayi. Lissafin abu ne mai sauƙi:

Tsarin lissafin MOQ mafi kyau

Farashin dillalan da aka yi niyyadebeniyya ga jimlar ribadebegefen tashar rarrabawadaidai da nakamatsakaicin farashin ƙasa mai karɓuwa.

Misali: Jaket mai laushi mai zafi wanda ke nufin dillalin $159, tare da ribar dillali 40% ($63.60) da ribar mai rarrabawa 35% ($36.40), yana da matsakaicin farashin fiddawa wanda aka yarda da shi na $159 - $63.60 - $36.40 = $59.00. Idan aka duba teburin farashi-MOQ, wannan farashin fiddawa za a iya cimma shi a raka'o'in MOQ 100-200 don ƙirar hannun jari na ODM - wanda shine kewayon girma wanda ke daidaita farashin kowane raka'a da saka hannun jari na kaya ga mai siyan B2B na kakar farko.

Lokacin da mafi girman MOQ ya cancanci saka hannun jari

Babban MOQ ya cancanci ƙarin jarin kaya idan aka cika sharuɗɗa uku: (1) kun tabbatar da buƙata daga abokan hulɗar rarrabawa ko alƙawarin abokin ciniki, (2) babban jarin aikin ku zai iya ɗaukar babban kaya ba tare da matsin kuɗin kwarara ba, kuma (3) rage farashin kowane raka'a a mafi girman MOQ yana haifar da isasshen ƙarin riba don rama farashin ɗaukar ƙarin kaya. Bambancin farashin kowane raka'a tsakanin MOQ 100 da MOQ 500 yawanci shine 15-25% - wanda ke fassara zuwa $8-12 kowace raka'a akan jaket mai zafi. A raka'a 500, wannan shine $4,000-6,000 a ƙarin riba wanda zai iya ɗaukar nauyin saka hannun jari na talla, tallafawa farashin talla, ko gina riba.

Ga masu siyan kasuwanci waɗanda aka tabbatar da kasafin kuɗin siyan kowace shekara, ƙarin MOQ kusan koyaushe shine zaɓin tattalin arziki mafi kyau - saboda ana iya hasashen buƙata kuma tanadin kuɗi yana ƙaruwa a lokacin zagayowar siyan. Ga masu siye na farko da ke gwada sabon rukuni, ƙarancin MOQ tare da ɗan ƙaramin farashin kowane raka'a shine dabarun kula da haɗari mafi wayo.

Don cikakken fahimtar farashin jaket mai zafi a matakan girma daban-daban, duba cikakken bayani game da muJagorar Farashi ta Jumla Mai Zafi- wanda ya ƙunshi cikakkun tsare-tsare na farashi daga FOB zuwa ƙasa, tare da lissafin riba don hanyoyin rarrabawa daban-daban.


Tambayoyin da Ake Yawan Yi

Menene cikakken mafi ƙarancin MOQ don odar jaket mai zafi?
Mafi ƙarancin MOQ a masana'antar kera tufafi masu zafi yawanci raka'a 50 ne don ƙirar hannun jari na ODM tare da alamar tambari kawai. Wannan ya shafi riguna masu zafi da jaket masu zafi inda masana'anta ke da tsarin hannun jari, yadi, da tsarin dumama. PASSION OUTERWEAR yana ba da MOQ farawa daga raka'a 50 don ODM Level 1 (tambari akan ƙirar hannun jari) - ɗaya daga cikin mafi ƙarancin wuraren shiga a ɓangaren tufafi masu zafi na B2B. A wannan MOQ, farashin FOB na kowane raka'a ya fi girma fiye da a manyan girma, amma jimlar jarin ($2,750-3,250 ga jaket masu zafi 50) ana iya sarrafa shi don gwajin kasuwa.
Me yasa MOQ na jaket masu zafi ya fi na jaket na yau da kullun girma?
Jaket masu zafi suna buƙatar samun kayan lantarki - fakitin batir, allunan dumama, masu sarrafawa, da wayoyi - ban da kayan tufafi na yau da kullun. Kowane ɓangaren kayan lantarki yana da nasa MOQ na mai samar da kayayyaki (yawanci raka'a 200-500 a kowane takamaiman bayani), kuma tsarin haɗakarwa (tsarin wayoyi, haɗin panel, gwajin aiki 100%) yana ƙara lokacin saita samarwa da farashi. Waɗannan abubuwan suna haifar da sarkakiyar samarwa wanda ke buƙatar ƙarin adadin naúrar don rage farashi mai araha. Jaket ɗin da ba a dumama ba na yau da kullun na iya samun MOQ na raka'a 100-200; sigar da aka dumama tare da takamaiman harsashi iri ɗaya yawanci yana buƙatar MOQ na raka'a 200-500.
Zan iya yin shawarwari kan ƙaramin MOQ ba tare da ƙara farashin kowace naúrar ba?
Zai yiwu amma ya dogara da takamaiman yanayi. Idan ƙayyadaddun kayan ku ya yi amfani da yadi da kayan dumama waɗanda masana'anta suka riga suka tanadar wa wasu abokan ciniki, ɓangaren farashin saitin yana da ƙarancin - kuma masana'anta na iya bayar da ƙarancin MOQ ba tare da ƙimar kowane raka'a ba. Idan ƙayyadaddun kayan ku yana buƙatar sabon samowar yadi, saitunan dumama na musamman, ko haɓaka sabon tsari, dole ne a rage farashin saitin a cikin ƙananan raka'a - wanda ke nufin ko dai mafi girma MOQ ko mafi girma farashin kowace raka'a. Hanya mafi inganci ita ce a tambayi masana'anta waɗanne takamaiman bayanai ne ake samu a mafi ƙarancin MOQ, sannan a zaɓi daga waɗannan zaɓuɓɓuka maimakon fara da takamaiman bayanai na musamman da yin shawarwari ƙasa.
Me zai faru idan na yi oda ƙasa da MOQ?
Idan ka yi oda ƙasa da MOQ ɗin da masana'anta suka bayyana, sakamako biyu zai yiwu: (1) masana'anta sun ƙi odar, saboda yawan ba ya shafi tattalin arzikin samarwa; ko kuma (2) masana'anta sun karɓi odar tare da farashin kowane raka'a wanda ke rama mafi girman rabon farashi mai ƙayyadadden lokaci-kowace raka'a. Zaɓi na biyu ya zama ruwan dare ga masana'antun da ke son ɗaukar sabbin masu siye - farashin kowane raka'a na iya zama 10-20% sama da farashin da aka ƙayyade a MOQ ɗin da aka ambata. Wannan ƙimar tana bayyana, na ɗan lokaci ne (yana raguwa yayin da yawan odar ku ke ƙaruwa akan lokaci), kuma sau da yawa zaɓi ne mafi kyau fiye da yin odar kaya mai yawa a MOQ na yau da kullun don samun ƙarancin farashin kowane raka'a.
Shin MOQ yana aiki ga kowane SKU ko ga kowane jimillar oda?
Yawancin masana'antun suna amfani da MOQ ga kowane SKU (takamaiman ƙayyadaddun samfura) maimakon ga kowane jimillar oda. Wannan yana nufin cewa idan kun yi odar jaket masu zafi 200 a cikin girma 4, MOQ ya shafi kowane girma daban-daban - ba ga jimlar raka'a 200 da aka haɗa ba. Duk da haka, masana'antun da yawa - gami da PASSION OUTERWEAR - suna ba da haɗin girman MOQ inda mafi ƙarancin ya shafi jimillar oda a cikin kowane girma. Wannan ya fi dacewa ga masu siyan B2B saboda yana ba ku damar yin odar rarraba girman gaske (misali, raka'a 30 kowannensu a cikin girma S, M, L, XL) maimakon a tilasta muku yin odar raka'a 50 ga kowane girma ba tare da la'akari da ainihin rarrabawar buƙatunku ba. Koyaushe a fayyace ko MOQ ya kasance ga kowane SKU ko kuma ga kowane jimillar oda yayin tattaunawar ku ta farashi.
Ta yaya MOQ na PASSION OUTERWEAR ya kwatanta da sauran masana'antun?
PASSION OUTERWEAR tana ba da wasu daga cikin sharuɗɗan MOQ mafi sassauƙa a fannin kera tufafi masu zafi. MOQ ɗinmu yana farawa daga raka'a 50 don ODM Level 1 (tambaya akan ƙirar hannun jari), raka'a 100-200 don ODM Level 2-3 (launuka da fasaloli da aka gyara), da raka'a 300-500 don ƙirar OEM na musamman. Waɗannan mafi ƙarancin sun yi ƙasa da yawancin masu fafatawa, waɗanda yawanci suna buƙatar raka'a 200+ har ma don ƙirar hannun jari. Sassauƙan ya fito ne daga haɗin kai tsaye - muna samo masaku da kayan lantarki a cikin yawa don layin samfuranmu, wanda ke nufin ƙayyadaddun bayanai da yawa sun riga sun kasance a cikin kaya kuma ba sa buƙatar ƙarin MOQ na matakin mai kaya. Ga masu siyan B2B na farko, shirinmu na "Fara Ƙaramin, Scale Up" yana ba da mafi ƙarancin wurin shiga tare da sassaucin sake yin oda yayin da kasuwancinku ke girma.
Andy Liu
Andy Liu
Manajan Talla | QUANZHOU KYAUTA TAFIYA
Kwarewa sama da shekaru 20 a fannin samar da kayayyaki masu yawa tare da masana'antar sa, kuma an ba da takardar shaidar BSCI. Kwarewa a fannin rarraba tufafi masu zafi da kuma rarraba su ta hanyar jigilar kaya ta B2B ga kasuwannin duniya. Haɗa kaiLinkedIn.

Fara Odar Tufafinku Mai Zafi da MOQ Mai Sauƙi

PASSION OUTERWEAR tana ba da MOQ daga raka'a 50 don ƙirar hannun jari na ODM - mafi ƙarancin wurin shiga a ɓangaren tufafi masu zafi na B2B. Cibiyar da aka ba da takardar shaida ta BSCI/SMETA, cikakkun takaddun shaida, sharuɗɗan sake yin oda mai sassauƙa, da farashi mai haske a kowane matakin girma. Bari mu nemo MOQ ɗin da ya dace da kasuwancin ku.

Nemi Bayanan MOQ da Farashi Bincika Shirye-shiryen OEM/ODM